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Employers can attract returners in the 50-64 age group by creating roles with even greater flexibility, says head of digital at Penna Enterprise Tristan Moakes.

With job vacancies in the UK stubbornly stuck at more than one million, most sectors are still facing talent shortages.

One contributary factor is the increasing trend of non-participation among the 50-64 age group.

The inactivity rate for those aged 50 to 64 rose from 25.5% at the start of the pandemic to 27.2% in November to January.

Pre pandemic this was going in the other direction – with more 50-64-year-olds staying on to work either part- or full- time.

The rising cost of living may have deterred some to take early retirement, but not enough to set things back to where we were pre-pandemic.

While it's quite normal for people to retire early there are well reported wellbeing benefits to staying in work part-time or in a less stressful role.

We ran a small survey with 150 retired individuals aged 50-64 to understand current attitudes. In line with other studies, we found 23% of this group have considered ‘unretiring'.

Some indicated financial pressure was a reason, but others mentioned boredom, lack of purpose and staying intellectually stimulated as reasons to return. The top factors that would tempt them back are flexibility and a short commute.

Employers can attract these returners by creating roles with even greater flexibility. They can help them master new technology and erode the stigma associated about starting again in a different role, and supercharging training and development programmes so that hiring focuses on potential to learn rather than experience.

Tristan Moakes is head of digital at Penna Enterprise

Tristan.moakes@penna.com

This article is sponsored content for The MJ

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